Why Most RSS Feeds Suck
graphic by Kyle WegnerI read hundreds of feeds a day. In an industry that devours content by the truckloads, that's nothing uncommon.
What's uncommon is finding remarkable content. Right now, "remarkable" means anything that can hold my attention for more than 16.5 seconds. Here's my formula:
It's in an ascending order of importance, and reverse order for execution.
- You have about about 0.5 seconds (or less) to get my attention;
- You have 1 second to hook me with the first thing I see;
- You have 5 seconds to make me believe I didn't waste my time; and
- Just 10 seconds for me to decide whether you're interesting enough to come back again.
via adriankoh.net
Great thoughts on something most people don't think about.
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